DOOGEE Wraps Up IFA 2025 Berlin: Tech For The Wild in Action
DOOGEE Wraps Up IFA 2025 Berlin: Tech For The Wild in Action
As the curtains fall on IFA 2025, DOOGEE celebrates a successful showcase where rugged innovation meets sustainable design. Under the theme “Tech For The Wild,” the brand transformed Hall 6.2, Booth 207 into an immersive outdoor tech camp, highlighting not just new products but a complete vision for connected, eco-conscious exploration.
The exhibition's success was driven by a compelling narrative and tangible product demonstrations that resonated with global media, industry partners, and outdoor enthusiasts alike.
Star Products Became Major Attractions
One of the biggest attractions was the new adventure products—S200 Ultra, Anywise W1 Pro, and BoneAir Swim. Visitors experienced first-hand how the rugged phone’s compass, the smartwatch’s dual-band GPS with offline maps, and the bone-conduction headphone’s open-ear keeping users aware of the environment created a seamless rhythm for hiking, cycling, and swimming. These popular hands-on demonstrations made each of these products a talking point and a highlight of the DOOGEE booth.
Tech Wild Rugged Phones Showcase
V Max Play: Projector & Dual Camping Lights
The V Max Play impressed with its built-in projector and 200MP ultra-clear main camera. Live demos showed how it could transform expedition camps into theaters or briefing rooms. Its dual camping lights underlined DOOGEE’s approach of blending toughness with lifestyle functionality.
S200 Ultra: Mecha Evolution
The S200 Ultra, with its aluminum-titanium alloy frame, rear AMOLED display, and rugged mecha design, stood out as a crowd favorite. Visitors praised the balance of futuristic aesthetics and military-grade resilience.
Fire Series: Outdoor Practical Rugged Phone
Emergency responders and field researchers took keen interest in the Fire 7 Ultra, which integrates a professional Bluetooth walkie-talkie, offering a lifeline in dead zones where safety depends on connection. And Fire 6 Max with thermal imaging is also a big surprise for visitors.
Tech Life & Sustainability Showcase
The Note 59 Pro+ embodied DOOGEE’s eco-vision with back covers crafted from recycled rice husks, coffee grounds, and rice-husk–based PU leather. The UV-responsive back cover changing colors in sunlight became a “wow” moment for many attendees. Alongside it, the Blade20 Turbo demonstrated integrated solar charging, converting sunlight into usable energy even under cloudy skies—redefining endurance for outdoor tech.
Tablets for Smarter Living
In the Tech Enjoy zone, the Tab E3 Max (14”) with its 2.1K display and 13,500mAh battery turned heads as a portable cinema and mobile command center. The U13 (13”) showed its versatility in field education demos with 4 loudspeakers and 11,000mAh battery, winning praise from educators and digital nomads.
Wild Partner Wearables & Audio
The Anywise W1 Pro impressed with offline maps, health monitoring, and all-day battery. BoneAir Swim stood as the flagship waterproof bone air conduction headphone, merging safety with immersive sound. Meanwhile, SnapBeat compact magnetic speakers became a favorite among campers looking for portable, waterproof audio.
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IFA 2025 Highlights in Photos
Looking Ahead: The Next Adventure Awaits
With IFA 2025 concluded, DOOGEE continues its mission to build technology that is tough, smart, and in harmony with nature. The overwhelmingly positive feedback from the show reinforces the brand’s direction and vision.
DOOGEE now looks forward to its next stop—bringing the “Tech For The Wild” philosophy to more regions, more partners, and more users worldwide, continuing the journey of innovation and exploration.
📍GITEX GLOBAL 2025 – Dubai, UAE
Date: October 13th–17th
Venue: Dubai World Trade Centre
📍Hong Kong Electronics Fair (Autumn Edition) 2025 – Hong Kong, China
Date: October 13th–16th
Venue: Hong Kong Convention and Exhibition Centre
📍138th Canton Fair (Autumn Session) – Guangzhou, China
Date: October 15th–19th
Venue: China Import and Export Fair Complex
For more product information or partnership inquiries, visit www.doogee.com. Follow DOOGEE on Facebook, YouTube, and TikTok for highlights and upcoming showcases.
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Business Collaboration: marketing@doogee.com